Ep. #179 Challenging the Status Quo: The “underdog” Approach to Growing Women’s Sports ft. Megan Hughes Allison

<p>In episode #179 of 🎙️The Business Case For Women’s Sports, presented by <a href="https://bit.ly/48ryr9p">Ally</a>, Caroline sits down with Megan Hughes Allison, the President of <a href="https://underdogteam.com/?utm_source=ig&utm_medium=social&utm_content=link_in_bio&fbclid=PAZXh0bgNhZW0CMTEAc3J0YwZhcHBfaWQMMjU2MjgxMDQwNTU4AAGndnv3uYkIcHhOTErD85bV0FIdAMfof8pCsBperM7aj9Hbr5NPgoo0CtM-pgY_aem_RC1Ar6dBZ2_3FkNSaG3wjg">underdog venture team</a> – a next-generation sports marketing and live-events agency built to challenge the status quo.</p><p>At underdog, Megan & her team are helping brands, leagues, and innovators reimagine the sports industry through a challenger mindset – with women’s sports as a key fixture of their mission.</p><p>In this episode, Megan shares:</p><ul><li>💪 Why underdog venture team is betting big on women’s sports as an undervalued, high-potential marketplace.</li><li>📈 The key white-space opportunities brands should be leaning into right now.</li><li>🤝 How age...