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<p data-olk-copy-source="MessageBody">N.O.R.E. & DJ EFN are the Drink Champs and we're taking it back to some of the most legendary moments in Drink Champs history Classic interviews, unforgettable stories, and iconic guests who shaped the culture.</p> <p>In this classic throwback episode of Drink Champs, N.O.R.E. and DJ EFN chop it up with the legendary, Lyor Cohen and Kevin Liles.</p> <p>Two of hip hop’s most influential power players—Lyor Cohen and Kevin Liles sit down for a legendary conversation that pulls back the curtain on the business behind the culture. As executives who helped shape the rise of Def Jam, Roc-A-Fella, Murder Inc., and countless other movements, Lyor and Kevin bring decades of game, dropping stories that highlight how the industry’s biggest moments were built. From discovering raw talent to navigating the politics of the music business, the duo gives firsthand insight into the deals, risks, and strategies that changed the sound of an era.<...