A 4-step framework for building delightful products | Nesrine Changuel (Spotify, Google, Skype)

A 4-step framework for building delightful products | Nesrine Changuel (Spotify, Google, Skype)

Published on Sep 28
5062
Lenny's Podcast: Product | Career | Growth
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<p><strong>Nesrine Changuel</strong> helped build Spotify, Google Chrome, and Google Meet. Her work has helped her discover the importance of emotional connection in building successful products. At Google, she served as a dedicated “delight PM,” a role specifically focused on making products more delightful. She recently published <em>Product Delight</em>, a book that provides a practical framework for creating products that serve both functional and emotional needs. Based in Paris, she now coaches founders and CPOs on implementing delight strategies in their organizations.</p><p><strong>What you’ll learn:</strong></p><p>1. Why delight is a business strategy, not just “sprinkling confetti” on top of functionality</p><p>2. How to identify emotional motivators that drive product retention</p><p>3. The 50-40-10 rule for balancing delight in your roadmap</p><p>4. The 4-step delight model</p><p>5. The origin story of Spotify’s Discover Weekly</p><p>6. Why B2B products need delight just as ...