A Rebel With a Cause (and a Cone) with Jeni’s Ice Cream Founder Jeni Britton

<p>What if a great business was built like a handmade mixtape? A lovingly crafted experience that is as much a love letter from its founder as it is custom-tailored to its audience.</p><p>Before Jeni’s Splendid Ice Creams became a household name, Jeni Britton was a 22-year-old art school dropout scooping her ice cream creations at a farmers market in Ohio. She didn’t have investors, connections, or a playbook. What she <i>did</i> have was a vision - not just for ice cream, but for connection.</p><p>Jeni believed her bold ice cream could be a conduit for something bigger: a place where people feel seen, conversations happen naturally, and strangers become community. Over the next two decades, she bootstrapped her way from a small counter to a nationally recognized brand by doing everything the slow, hard, old-fashioned way — one customer, one flavor, and one act of service at a time.</p><p>She refused shortcuts. She prioritized people. And she built her company like a handmade mixtape —...