Crafting Adventure: The Outer Shell Bag Company Story

<p>In this conversation, Craig Dalton and Jim Santos delve into the origins and evolution of Outer Shell, a cycling bag company based in San Francisco. They discuss the Bay Area's coffee culture, the shift in cycling trends towards comfort and convenience, and the thoughtful design and material choices that set Outer Shell apart. Jim shares insights into their product line, warranty policies, and the challenges of scaling production while maintaining quality. The discussion also touches on unique products like the Magic Musette and Pico Pannier, highlighting the brand's commitment to innovation and customer satisfaction.</p> <p>Takeaways:</p> <ul> <li>Outer Shell started as a response to a local coffee culture in San Francisco.</li> <li>The company was founded by Kyle, who has a background in mechanical engineering and a passion for cycling.</li> <li>Sewing allows for creative freedom in product design compared to other manufacturing methods.</li> <li>Cycling trends have shifted toward...