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Donald Trump needed his Maga base to focus on something other than the Jeffrey Epstein files. Enter Sydney Sweeney and the <a href="https://www.theguardian.com/us-news/2025/aug/04/sydney-sweeney-political-moment-may-backfire" rel="nofollow">uproar over a jeans advert</a>. This week, Jonathan Freedland speaks to politics reporter Amanda Marcotte about ‘cancel culture’ being a useful tool in a political crisis