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<p> Starting this season, we are bringing you new content from tech trends to culture and consumption, with a focus on what's making waves in China's fast-paced society.</p><p>In this episode of Trending in China, host Zhang Yiyi is joined by <strong>Lucas Zhang</strong>, a frequent blind box buyer and art toy collector. They dive into the fascinating world of China’s rapidly expanding art toy market, with a particular focus on Pop Mart and its viral blind boxes, where Lucas shares insights into how these toys transcend their function as simple playthings and instead serve as cultural ambassadors, offering emotional fulfillment and self-expression for Gen Z consumers.</p><p>They explore the growing trend of <strong>emotional consumption</strong>, where younger generations prioritize products that connect with their individuality and offer a deeper emotional resonance, rather than just fulfilling material needs.</p><p>The conversation also touches on the role of intellectual proper...