Ferrari Fandom, Supercharged by AI - Smart Talks with IBM

Scuderia Ferrari and IBM are redefining fan engagement with AI-driven insights, and cutting-edge digital tools. Learn how IBM is helping Scuderia Ferrari deepen connections with its almost 400 million fans worldwide, driving innovation and community in the digital age. This is a paid advertisement from IBM. The conversations on this podcast don't necessarily represent IBM's positions, strategies or opinions. Visit us at <a href="https://www.ibm.com/think/podcasts/smart-talks" data-saferedirecturl="https://www.google.com/url?q=https://www.ibm.com/think/podcasts/smart-talks&source=gmail&ust=1757178770988000&usg=AOvVaw0q3zwOLi-Et9eJp7Q1-FR9">https://www.ibm.com/think/podcasts/smart-talks</a>See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.