Perspective丨Could Starbucks’ Study Rooms Help Brew Up Its China Business?

Perspective丨Could Starbucks’ Study Rooms Help Brew Up Its China Business?

Published on Jul 25
08:08
China Business NOW
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<p style="color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;" data-flag="normal"><b>Hello! Welcome to this edition of CBN Perspective. I’m Stephanie Li.</b></p><p style="color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;" data-flag="normal">Coffee shops are increasingly becoming the go-to spots for many Chinese consumers, either for informal business rendezvous, meeting friends, working or studying. &nbsp;</p><p style="color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;" data-flag="normal">The perfect choice, for many years, has always been Starbucks, for its middle-class vibe, open space, premium locations and better service. &nbsp;</p><p style="color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,A...