The Coldplay Kiss-Cam Scandal

The Coldplay Kiss-Cam Scandal

Published on Aug 11
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Down to Business English
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<div> <p>A viral Kiss Cam moment at a Coldplay concert exposed an affair between two executives of the data tech company Astronomer, forcing both to resign. But instead of hiding from the scandal, Astronomer turned the incident into a surprising PR win.</p> <p>In this episode of Down to Business English, Skip Montreux and Samantha Vega unpack the recent PR scandal involving Astronomer’s CEO and head of HR. They review the timeline of events — from the concert mishap to the viral social media storm — and explain how the company’s partnership with Ryan Reynolds’ ad agency transformed the negative attention into a marketing opportunity.</p> <p>Their conversation is a great learning resource if you want to build your English listening comprehension skills and expand your business vocabulary. Key points of their discussion include:</p> <ol> <li>How a personal scandal involving company executives became a global news story.</li> <li>Why Astronomer launched an internal investigation into ...
The Coldplay Kiss-Cam Scandal - Down to Business English - 播刻岛