SaaStr 811: Marketing in the Age of AI with Wiz's CMO Raaz Herzberg

SaaStr 811: Marketing in the Age of AI with Wiz's CMO Raaz Herzberg

Published on Jul 16
41:12
The Official SaaStr Podcast: SaaS | Founders | Investors
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<p class="p1">SaaStr 811: Marketing in the Age of AI with Wiz's CMO Raaz Herzberg</p> <p class="p1">Join us for an insightful discussion with Raaz Herzberg, the Chief Marketing Officer of Wiz, as she dives into her unconventional journey from engineering to leading Wiz's marketing strategy.</p> <p class="p1">In this episode, Raaz shares her unique perspectives on how a lack of traditional marketing background shaped her approach, focusing on building brand awareness and solving customer pain points. Learn about the innovative tactics she's employed to stand out in the cybersecurity market, the importance of hiring curious and driven individuals, and how AI is transforming the marketing landscape. Whether you're in marketing, sales, or a founder, Roz offers valuable advice on making impactful hires and driving exponential growth.</p> <p class="p1">------------------</p> <p class="p1">This episode of the SaaStr podcast is sponsored by: <a href="http://get.tech/"><span class= "s1">get.tec...
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