How to Manage: Selling Your Ideas to Leadership

As a mid-level manager, when you spot an opportunity for the business to adopt a new technology, enter a different market, or improve a process, how should you approach the people above you so that they listen to your idea and act on it? Executives have a reputation for dismissing suggestions that aren’t theirs. Amy B and her two guests, Sue Ashford and Ellen Bailey, suggest ways to frame the issue, involve others, and manage emotions so that your idea comes to fruition.