4 Daily Steps for Better Memory with Jim Kwik - Kwik Brain with Jim Kwik

Your brain deletes and distorts information constantly—which means most of what you think you've forgotten was never properly encoded in the first place. I've spent decades studying how memory actually works, and here's what I've discovered: the difference between people who seem to have "photographic" memories and those who struggle isn't genetics or luck. It's technique.Most memory advice focuses on tricks and shortcuts, but I'm going to show you something more fundamental. Your memory operates on three core principles that, once you understand them, will transform how you absorb and retain information. The first principle challenges everything you think you know about why you forget things. The second reveals why exaggeration and emotion aren't just helpful—they're essential for long-term retention. The third explains why trying harder to remember often makes your recall worse.I'll walk you through the exact three-minute daily routine I use to keep my me...